The Magical Mixture Mill

Published by HOOK

Streamers Connected collaborated on an influencer marketing campaign to shine a spotlight on The Magical Mixture Mill, a delightful indie simulation game developed by Glowlight and published by HOOK. The Magical Mixture Mill is currently in early access on Steam.

The campaign was developed to enhance awareness and engagement for the game’s Update #5, focusing on its new features and gameplay, where players, under the mentorship of the charming witch Griselda, run a magical mill, blending exotic ingredients and managing production lines.

We collaborated with creators who have a passion for indie and simulation games, rolling out authentic and engaging content on Twitch to explore the game’s depth and the new elements introduced in Update #5. The creators also extended the excitement to social media, sharing their genuine experiences and inviting fans to join in the magical journey.